Inspiration and thoughts by our experts for your business

The Spanish market continues to grow despite the political situation in Catalonia. The Ecommerce Foundation marks the launch of the 2018 Spain Ecommerce Report. This wide-ranging study demonstrates Spain’s continued growth, with an overall unemployment rate falling and a promising internet penetration growth rate.

It also showcases consumer behaviour, consumer trends and interviews with leading retail & logistic experts.

It is the age of the customer and your organization is realizing the need to create high-value, in-person and digital experiences for your customers. However, starting with or growing your digital operation might seem like a big effort and a big investment.

Therefore, we developed the SAP Customer Experience Growth Model, which enables you to start small and scale fast.

B2B industries are being reshaped by digitalization and omnichannel demands from customers. However, starting with or improving your omnichannel presence is not easy. 

Therefore, we provide five tips to succeed in omnichannel commerce.

This whitepaper will teach you:

✔ How to create a consistent omni-channel experience across all channels for customers and suppliers
✔ How B2B buying behaviour has changed
✔ New business models related to B2B E-commerce

We all knew that eventually a time would arrive when boomers retire and millennial presence in the workplace grows. Well, that time is now. Since 73% of millennials are involved in B2B purchasing decisions, B2B companies must keep pace with new buyer demands, especially as it relates to e-commerce experiences.

Let’s take a look at the habits of this new buyer group, and their B2B e-commerce expectations. 

For B2B companies, the time has come to make the big leap forward and embrace e-commerce just as their B2C counterparts have done before. 

This whitepaper will teach you:

✔ 6 Key figures every B2B company should know
✔ Learnings from B2B companies like BYK, Intergamma and MCB
✔ The next steps to B2B E-commerce success

Intergamma is a real success story when it comes to digital transformation. By offering the same customer experience both online and offline, Intergamma is increasing their revenue from online sales every year.

Big tech players are closing in on new business opportunities that have traditionally been in the hands of established players. The “Amazon effect” is starting to permeate different business sectors with platforms bringing an end to pipeline business. Is Platformization an opportunity or a threat?  What lessons can be learnt from countries such as China that have been already experimenting for some time? This and more on this week’s episode of Innovation Talks with Frans Stijnman and Roy Halstead.

The Netherlands: 2018 Ecommerce Report provides essential data and insights of the Dutch market.

In this digital era where customers are expecting great digital experiences, a.k.a. The Age of the Customer, many companies come to us with their digital marketing challenges. One of their key questions they always come up with is: how can we keep our brand identity in place both centrally and locally, while avoiding inconsistency in customer experiences? Our answer: you need to GLUE it with Atomic Design.

How does the digital transformation actually work? How is it affecting fashion retail? And the biggest question is, what impact does it have on customers? In this blog, we’ll look how digitalization is shaking up the fashion industry and how to stay relevant as a fashion retailer.

As B2B platforms edge closer to the experiences provided by B2C platforms, businesses are increasingly looking into new financial solutions. With a whopping $27.28 billion merchandise value, Alibaba is leading the pack when it comes to B2B e-commerce. The Chinese giant is currently paving the way in redesigning financial offering with Alipay, its online payment gateway solution.