ecommerce product information management omnichannel commerce innovation digital strategy

[Blog] Our 3 most popular eCommerce whitepapers of 2017

December 29, 2017

2017 has been a busy year in which a lot of buzzwords have emerged. Chat bots, Voice control, artificial intelligence and phygital just to name a few. In order to capitalize on these new opportunities, successful businesses are building a solid digital foundation into their organisation.

Successful businesses are focusing on product information management (PIM), omnichannel commerce and innovation to build their digital foundation. Are you looking for inspiration to build your foundation? These are our 3 most read whitepapers of 2017.

Need help with PIM, omnichannel or innovation? Contact Frans.

1. Implementing PIM into your organization - The Busy Family's Late-Born Child

Eventhough the benefits and ROI of a PIM system are clear from a business perspective, PIM projects are often still seen as IT projects, not as business projects. Therefore, no real business goals and drivers are defined and the impact on the organisation is often underestimated. To create one happy family it’s not PIM that needs to be changed: it’s the organization itself. This whitepaper shows you how to successfully implement PIM in your organisation. 

Download 'Implementing PIM into your organization - The Busy Family's Late-Born Child' here

2. Translating your business to Omnichannel - Asking the right questions as a CEO

The Experience Economy is on high drive and many companies are struggling to meet the rising consumer expectations. Successful businesses are not just providing products and information, they are creating valuable customer experiences. Today’s brand interactions have become digital, nonlinear and flow across numerous touchpoints. Embracing an Omnichannel strategy today is necessary to stay in business tomorrow. But without understanding why, going omnichannel is a tough challenge to face. So what are the right questions to ask?

Download 'Translating your business to Omnichannel - Asking the right questions as a CEO' here

3. Implementing Innovation in your organisation - Timing is Everything

In all markets and industries across the world, disruption is resetting the playing field. Companies that want to stay in business need to adapt to change and implement innovation at their core. However, what we find at most companies, is that business leaders have no idea where or even how to start. Mesmerized by the speed of it all, companies either cling on to their proven businesses or put all their stakes on a complete new and very risky venture. In this whitepaper  we provide you with a logical framework, tools and clear examples to help you innovate successfully.

Download 'Implementing Innovation in your organisation - Timing is Everything' here

Need help with PIM, omnichannel or innovation? Contact Frans. 


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