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We all know customer experience is important, but how do you convince your colleagues and bosses to invest in it? One way to do this is by tying loyalty (and ...

After all the ups and downs of 2020, brands and retailers are beginning to finally settle into the “new normal”. A lot of the customer behaviour and processes ...

There are always new trends in e-commerce looming on the horizon. It may seem like the velocity that technology evolves with, and new applications surface, ...

Anyone considering using one or more marketplaces for their sales will come across a number of important questions and choices. One question is: "How can I ...

The idea that B2B companies tend to lag behind digitally somewhat may be true at times, but they can certainly set an example to others in one specific area. ...

Today a lot of people are talking about SAP Customer Experience (SAP CX), basically meaning SAP Commerce Cloud and other products included in the suite. Some ...

As companies are becoming increasingly digital to their core, it is important to adapt monitoring accordingly. The trick is to bring together the technical ...

Fortunately, a growing number of B2B companies realise that facilitating customers by digital means is not enough, and that they also need to tempt and support ...

Performance measurement is crucial for the customer experience that is fuelling online sales, but performance measurement might not be getting the love it ...

Halfway designing a new fancy digital experience, you trip over some technical impossibilities that completely messes up your teams' amazing ideas. Resulting ...